











MICROSOFT WINDOWS 11, 2022.
Assets development for the four different Gen Z personas that built the new Windows 11 Branding proposal.
︎︎︎CASE STUDY
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My role:
Illustration, graphic design, lettering.
MICROSOFT:
MARKETING LEADS:
Ricky Cardin & Karina Vivas
GROUP CREATIVE:
Samuel R.Clarke
CREATIVE LEAD:
Jorge Concha Minguet
& Josh Kirsch & Craig Hoit
STUDIO:
Buck
GCD:
Thomas Schimd
CD:
Chris Palazzo
ACD:
Mollie Ableman
AD:
Emily Suvanvej
Lauren Gaballo
PRODUCER:
Jess Perik
3D artists:
Nachei
Johana Kroft
Hogan Williams